Castagno di Piteccio | BORGO MUSEO
A cultural-based urban regeneration project
For 3 years, from 2019 to 2021, we’ve taken care of a very precious tiny village: Castagno di Piteccio, the #BorgoMuseo of Pistoia, in Tuscany. An open-air museum founded in 1975 by art critic Tommaso Paloscia, that today hosts more than 60 artworks by international artists. We’ve work on this cultural-based urban regeneration project together with Pro Loco Castagno, Pistoia City Council and Caript Foundation. This 3-year project can be a model for other villages, communities, territories. We’d love to share our knowledge and experience with other places and people! ContaCT us ;)
From: 2019.
To: 2021.
Client: Pro Loco Castagno.
Main Partner: Pistoia City Council.
Main Sponsor: Caript Foundation.
Discover more: www.castagnodipiteccio.it
WHAT WE HAVE DONE | from Communication Strategy to Cultural Planning
Study and Research
Brand & Corporate Identity
Content Creation (for online and offline devices)
Website Design & Development
Blog and Social Media Management
Gadgets/Souvenirs Design
Creative Direction, Event Planning and Organisation
Community & Audience Engagement/Development/Empowerment
Public Relations
The Women Artists’ street in Castagno di Piteccio, the #BorgoMuseo of Pistoia